News
Brent Libraries break all records
By early March Brent Libraries had registered 581 participants for the Challenge - exceeding their own targets and breaking all Six Book Challenge records. They've done this by adopting a strategic approach, feeding targets into their service operational plan and getting senior staff on board. Drawing on the model used for the Summer Reading Challenge, staff were given ownership of the scheme and asked to agree to ambitious recruitment targets for each library - 80 for their largest library in Willesden Green, 35 for their smallest libraries.
They decided to target a range of audience through existing partners - Brent Adult Community Education, the College of North West London, children's centres, Brent Homeless User Group and other smaller groups staff already had links with. Staff briefed tutors and agreed a timetable of visits to classes and learning centres so that Challenge participants can swap their books. The aim is to support 400 learners to complete the Challenge and to ask them to a celebration event in the library during Adult Learners' Week.
"It has been hard work and staff going out to classes have put in a lot of leg work.," says Adele Finch, Libraries Development Manager. "But to have 581 people take part in this Challenge, most of whom have never set foot in a library before and don't read regularly, makes it worth it."
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